Description

Come with me on a journey to early traction & FREE press for your startup or SMB. Let me tell you a quick story. Last year I created a startup called FiveOH and got press coverage in major news outlets like Dallas Morning News and Dallas Business Journal. (All this for FREE) In this course you will learn how I spy on relevant news journalists for FREE press coverage using social media marketing channels. This course will help you create a simple and effective social media marketing strategy to get early traction and startup PR. You will see some real life examples in this course. Specifically you will learn……How to create an effective social media marketing strategy that helps you identify your ideal target audience and social media channelsHow to create your first social media content plan (what to post and when to post)3 types of MUST have social media tools. You will see live DEMO of tools like Pablo, Feedly and HootsuiteHow to find relevant news Journalists and then build relationship with themHow to manage your social media marketing channels in 20min a day How to pitch to news Journalists and get free PR for your startup There are 100s or social media courses out there and some are very good. But they mostly focus on either the strategy or the tools. This course is not just about the strategy. I will show you the tools you need to know and then how to effectively use these tools to build relationships.I have also added several home work assignments (exercises) in this course. I would strongly encourage you to PAUSE the course and complete these along the way. These exercises are very simple and will not take more than 15 or 20min each. These assignments will help you understand the overall big picture.After completing this course you will have a clear understanding ofWho your ideal targeting audience isWhat social media channels you need to focus on (HINT: You don’t have to be on all the social media networks)What social media tools you need to have on your computer & mobile phoneHow you can find Journalists who cover your industryHow to manage your social media marketing effectively (20min a day)Enroll Now and lets begin this journey together!