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Home Undergraduate Subject guide Nike Select girls change the face of UK university sport
Undergraduate

Nike Select girls change the face of UK university sport

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Who said men should get all the glory when it comes to sport?

A team of passionate, committed and talented young female students hand picked by Nike Women are about to show men and women all over the UK that girls are damn good at sport too. These sporty ambassadors will be working hard over the next year to raise the profile of women in sport at their universities and in their local area. Their message is simple; sport is open to any woman, anywhere, of any ability. So who are these champions of sport? They are the Nike Selects.

Embodying the spirit of Nike Women, Nike Selects are a team of inspirational young ladies who will have the chance to use their enthusiasm and commitment to sport to encourage other women to get train to be stronger both in body and in mind.

The Nike Selects will work for Nike Women’s online campaigns, attend Nike events and liaise with Nike athletes all with a view to change the perception of sports for women.

Selects will also work with British Universities and Colleges Sport (BUCS) to inspire fellow young women to take up sport at university.

Over the last four months, exceptional female athletes have been auditioning to become Nike Selects and now the final line up has been chosen. Those who made it displayed confidence, passion, creativity and an ability to inspire and educate others to participate in sport.

In the coming months we will bring you the latest on what the Nike Selects are doing as part of their campaign to promote female sport. Watch this space.

Find out more about the Nike Selects here

Read our exclusive interview with last year's Nike Selects
Could you do a Nike Select workout?


Last Updated on Thursday, 08 July 2010 15:19  
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